523 Russell Van Belle

523 · Russell Van Belle

Straight answers about your money, in words that make sense.

I'm Russell Van Belle. For twenty-five years I have sat down with people who worked hard their whole lives and helped them make confident decisions about retirement income, Medicare and life insurance. My company is 523.

Russell Van Belle

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Hi there. Let me tell you about Russell Van Belle.

Russell grew up in South Bend, Indiana. In 1990, he came out to Omaha for Creighton University, and he never left. He met a young woman there named Jen. She's his wife now. Together, they're raising four children: Olivia, Luke, Mila, and Jude. So if you can't find Russell at his desk, he's probably at a soccer field, or a swim meet, or out on the golf course. And in the winter, he still plays hockey. He'd want you to know that.

Now. Here's the part that matters to you.

Russell has spent twenty-five years in insurance and financial services. He started back in 2001. In 2010, he helped found American Senior Benefits. And today, he runs his own company. It's called five twenty-three.

So what does he actually do? He sits down with people who have worked hard their whole lives, and he helps them answer some very big questions. Will my money last? What happens to my family if something happens to me? Which Medicare plan is the right one for me?

These are not easy questions. And there is an awful lot of confusing language out there.

Russell's job is to take that confusing language and make it plain. He'll tell you what something is, who it's for, and whether it's right for you. Including when the answer is no.

He's been recognized for it, too. He's been a member of the Million Dollar Round Table since 2003. But honestly? The thing he'd rather you hear is what one of his clients, Janice, wrote about him. She said: he is trustworthy, and very reliable. I feel so lucky to have found him.

That's Russell. And that's five twenty-three.

If you'd like to talk with him, you'll find how to reach him right here on this page.

How I help

Three questions I get asked most

  • Making your money last

    You saved for decades. Now the question changes: how do you turn savings into a paycheck that keeps arriving? I explain annuities and retirement income in plain words, including when they are not the right fit.

  • Medicare, without the mailbox pile

    Parts A, B, C and D. Supplements. Advantage plans. It is a lot of noise for one decision. I walk through what each part actually covers and help you choose once, properly.

  • Protecting the people you love

    Life insurance and estate planning are really one question: if something happened to you, would your family be alright? We answer that together, and put it in writing.

Read more about how I work →

From a client

Russell is excellent in his field of expertise as my insurance agent and income advisor. He is trustworthy and very reliable. I feel so lucky to have found him. It is so hard these days to find such great advice and to have complete trust. I am very satisfied.

Janice Ames · client

A conversation costs you nothing but time

Bring your questions, however small. If I am not the right person to help, I will tell you that too, and point you somewhere better.

Get in touch with Russell